Nine Strategies for Increasing the ROI of Branded Apps

//Nine Strategies for Increasing the ROI of Branded Apps

Nine Strategies for Increasing the ROI of Branded Apps

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An increased number of consumers are using the mobile web and native apps on their smartphones to research products and make purchases; however, many mobile marketing efforts miss key opportunities to maximize their app ROI.

By focusing on consumer-friendly app strategies, companies can increase their ROI, gain insight into consumers’ mobile behavior, and enhance their consumer appeal.

Download our white paper to learn more about how Gold Mobile can accelerate customer engagement, drive transactions, and reward your most loyal customers with our unique platform. Included are examples of you our platform has been utilized by other companies to help combat precise challenges and achieve specific goals.


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By |2016-10-27T11:51:05+00:00May 12th, 2013|Solid Gold|0 Comments

About the Author:

Bob Gold is a rare combination of business entrepreneur, strategic visionary and outstanding communicator. As a leading “behavioral technologist”, Gold has over 20 years of applied research and development experience in the growing field of digital-to-human persuasion and motivation. He applies his methodologies and techniques to help create a more sustainable health care infrastructure for payers, providers, pharmaceutical companies and medical device manufacturers. As CEO of GoMo Health, a leading technology provider in the emerging market of mobile care coordination and population health management systems, Gold focuses his energy on creating member and patient engagement algorithms to produce better outcomes and evidence-based data sets. His work places an emphasis on the delivery of care plans and remote care coordination with a more personalized, disciplined and nurturing experience within a person’s lifestyle and typical day.

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